ANIMATED HOLIDAY CARD – WELLMARK BLUE CROSS AND BLUE SHIELD
About the project:
It's always tricky to design corporate holiday cards because they normally can't show Santa, Christmas trees, gifts, etc. These cards were created for employees to send out to clients and business partners. I did several over the years and this was my favorite. The animation was done in After Effects by working backwards and taking apart the reindeer (or "deer" to be politically correct) a snowflake at a time. It took so long to render that I thought it kept freezing, but once I let it go while I went to lunch and discovered it rendered while I was gone!